Building Trust with Your Followers “Your job in business as an author, as a speaker, as somebody who has something that you want to offer an audience, is to build that trust, is to build that relationship.” —Omar Zenhom Omar Zenhom realized he was only getting his MBA because he was seeking permission to become […]
227: How to Build an Audience of Readers with Webinars with Omar Zenhom Read More »
Authors Should Build a Personal Brand Today “A personal brand business owner is somebody who utilizes the tools that are out there, like books and being on stages and YouTube and podcasting and blogging and email newsletters and all these other tools that we have at our fingertips nowadays.” —Chris Ducker I met Chris Ducker
226: Is It Too Late to Build a Personal Brand? with Chris Ducker Read More »
The Anti-Hustle Way to Write a Book “There’s something about the author community that I think is so beautiful. So, find your writing community to lean on.” —Jadah Sellner Jadah Sellner, along with a co-founder, took the business “Simple Green Smoothies” to six- and seven-figure success. But although their work was built on love, fun,
Understanding Free Plus Shipping Model of Marketing “And so the real money is made on the back end of selling the book. You’ve taken them through a customer journey and the email sequences and you give them additional offers. That’s where you’re gonna make the bulk of your money.” — Chris Benetti Chris Benetti has
224: Profit by Giving Your Book Away with Chris Benetti Read More »
Writing Is a Team Sport, Not a Solo Sport “I know writing can be hard, but remember the message of the book is far more valuable than the words in it.” —Azul Terronez There’s never been a better time to write a book. We no longer have to wait for permission, wait for an agent
223: How to Write and Publish a Book in 90 Days with Azul Terronez Read More »
Ayurveda Heart-Centered Healing Catalyst “Take notice, become aware. You know, Ayurveda is about living consciously. It’s about living in an aware state, taking notice of things.” —Dr. Avanti Kumar-Singh, MD Dr. Avanti Kumar-Singh was well into her twenties before she became aware that her parents had raised her in an Ayurvedic lifestyle. Her parents had
222: Using Expertise to Write a Book with Avanti Kumar-Singh, MD Read More »
How to Make the Most Profit on Your Books “It’s always the right time to write a book. That’s the fun thing about books; they just work, right?” —Dr. Ryan Gray While Dr. Ryan Gray was still a flight surgeon in the U.S. Air Force, he became a podcaster and entrepreneur on the side. When
221: Traditional Publisher or Self-Publishing—Which Is Right for You? with Dr. Ryan Gray Read More »
How Structure Can Hinder Writing Progress “Probably the most important advice I could give from my experience is if you’re gonna write a book, it’s gotta be something you feel really deeply about and passionately about.” —Geoffrey Neil The inspiration to write his first book struck when Geoffrey Neil stopped to give money to a
220: Conquering Social Issues with Fiction with Geoffrey Neil Read More »
How to Attract Big Media Attention “Those networks and connections that you create are very powerful.” —Laura Michelle Powers Following her intuition took Laura Michelle Powers from being an unemployed, physically ill divorcee to being a psychic to the Stars. Now, Laura has had amazing experiences overseas, hosts a top-100 podcast in the Apple Store,
219: Landing on Will Farrell’s ‘The Ron Burgundy Podcast’ with Laura Michelle Powers Read More »
Understanding Publicity vs. Marketing “I think that it would be better to have 50 engaged followers than 500,000 who aren’t paying attention to what you’re doing.” —Melanie Herschorn After Melanie Herschorn graduated from college, she ran away to Los Angeles, found work at a PR firm, and then eventually became a successful entrepreneur. As her
218: Book Marketing Strategies That Work with Melanie Herschorn Read More »